A pipeline board where every card is a live conversation
Deal tracking usually lives in a CRM the sales team forgets to update. When the card and the chat are the same record, the board reflects reality without anyone maintaining it.
Included in the platform licence. Not a paid add-on.
What is a WhatsApp sales pipeline?
Pipeline boards give WhatsApp conversations a kanban view: columns are stages, cards are contacts with their live chat attached. In WappBlaster you create boards, add and move cards between stages, and run drip campaigns from a stage so a lead sitting in "quoted" gets its follow-up sequence automatically, with the board updating as the conversation moves.
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Capabilities
What you get
Everything here is documented and shipping today, not on a roadmap.
Boards per process
A board for new leads, another for renewals, another for dealer onboarding, each with its own stages.
Cards with chat attached
Open a card and the WhatsApp thread is there, so context never needs re-reading elsewhere.
Drip campaigns from a stage
A timed sequence for everyone sitting in a stage, so quiet leads are followed up without a reminder list.
Stage movement updates the board
Automations can move a card when a payment lands or a tag is applied.
Ownership visible
The assigned agent shows on the card, which makes a stalled stage attributable.
Works with tags and segments
The same targeting data drives the board, so the two views never disagree.
How it works
Setting it up
- 1
Create the board
Name the stages after what your team actually says: contacted, quoted, negotiating, won.
- 2
Add cards
From contacts, from the inbox, or automatically when a lead source fires.
- 3
Attach a drip to the slow stage
Usually "quoted", where deals go quiet and die.
- 4
Work the board
Move cards as chats progress, and let automations move the rest.
Where it earns its keep
Common uses
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B2B lead follow-up
Long cycles where the third follow-up is the one that converts.
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Real estate site visits
Enquiry, visit booked, visited, negotiating.
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Dealer onboarding
Application through documentation to activation.
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Insurance renewals
A board per renewal month.
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Education admissions
Enquiry, counselling, application, fee paid.
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Service quotations
Quote sent, quote followed up, quote accepted.
Ships in these products
Frequently asked questions
Straight answers about WhatsApp sales pipeline.
How is this different from a normal CRM pipeline?
The card is not a record someone has to keep in sync with a conversation happening elsewhere. The conversation is on the card. That removes the data-entry step that makes most sales pipelines out of date within a week.
Link to this answerWhat is a drip campaign here?
A timed sequence of WhatsApp messages sent to contacts in a stage: for example, a follow-up one day after a quote, another after four days, another after ten. It runs until the contact replies or moves stage.
Link to this answerCan cards move automatically?
Yes. An automation can move a card when a payment succeeds, a tag is applied, or a webhook fires from your own system.
Link to this answerStill not answered?
Ask a real person. We reply on WhatsApp, usually within the hour.
CRM, inbox and team
Related features
Same licence, same login. These work together out of the box.
- WhatsApp CRM Most CRMs bolt WhatsApp on as a channel. Read more
- Shared team inbox The WhatsApp Business app allows one phone and up to a handful of linked devices. Read more
- Segments and tags Sending everything to everybody is what drives blocks, and blocks are what cost you the messaging limit you spent months earning. Read more
See Sales pipeline boards on your own account
A short call on your real list and your real templates. No card, no sandbox.
- Set up with you on a call, not a help article
- Official Meta WhatsApp Business Platform
- Flat annual fee, Meta charges passed through at cost